Would you like to add high quality technical SEO audits preformed by an experienced technical SEO to your agency’s offering? Do you need a reliable SEO to help with overflow? Do you want to knock your consulting services out of the park in the first month of your retainer? If you answered yes to any […]
What is a good CTR for SEO? How to find your CTR baseline.
Organic click through rate has long been the subject of debate among SEOs. Many have suggested that higher organic CTRs can have a positive impact on rankings because they are a clear signal to the search engines of user intent. Despite sending mixed messages in the past, Google, now claims that CTRs do not have […]
I now work at PerficientDigital.com as a Senior Organic Search Strategist.
Side note from Joe: This post is out of date. I no longer work at Perficient. I wish them the best of luck though. Please take a look at the rest of the site if you are in need of a SEO audit or consulting. As of 6/25/2018 I am now a Senior Organic Search […]
TF-IDF Will Not Help Your SEO
For those that aren’t familiar TF-IDF is a basic natural language processing metric used to ascertain the natural relevancy of a term within a document. The process is simple and works by counting the frequency of a term for a given piece of content, and multiplying it against the frequency of the same term within a large […]
Changing Content Dates Could Hurt You, Says Google’s Gary Illyes
Articles that have more recent dates listed next to their Google search result snippets may benefit from a higher click-through rate. However, even if an article clearly has a click-through rate, Google may not show the date. As content creators worry that their evergreen content could be overlooked due to an older publish date, they […]