Google has launched its AI Overview ads for mobile users in the U.S. These ads will appear within AI-generated answers in search results, triggered when queries have commercial intent, such as product-related searches. The ads are integrated with existing campaigns, and advertisers don’t need to take extra steps to participate. However, Google will not provide […]
Cloudflare to Launch Marketplace Allowing Websites to Charge AI Bots (and maybe search engines) for Scraping Content
Cloudflare announced a new initiative aimed at giving website owners more control over how their content is used by AI models. The company plans to launch a marketplace in 2024 where publishers can charge AI developers for accessing and scraping their content for training large language models (LLMs). This move is designed to help smaller […]
Democratic Senators Urge US DOJ To Investigate Google’s AI Overviews
On September 10, 2024, Senator Amy Klobuchar, alongside several colleagues, urged the Department of Justice and the Federal Trade Commission to investigate generative AI products for potential antitrust violations. Their concern centers on how dominant online platforms use AI to summarize or repurpose original content, harming journalists and other digital publishers by keeping users on […]
6 Things You NEED To Do After Installing Google Analytics 4 (GA4)
Google’s Universal Analytics is now gone. Which means Google Analytics 4 (GA4) is the only option we have for website tracking from Google. Therefore by now everyone should have GA4 installed and working correctly if they want to continue to track their website visitors. However, merely installing GA4 does not guarantee that you will be […]
DOJ May Seek To End or Change Google’s AI Overviews
The U.S. Department of Justice (DOJ) is set to propose remedies by December 2024 in its antitrust case against Google for monopolizing the online search market. This follows a ruling that Google illegally maintained its dominance in search by using exclusive deals with companies like Apple to make its search engine the default option on […]