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Google’s NEW AI Search Results – Quick Review 

Joe Hall · May 27, 2023 ·

In this blog post, I’ll be offering you a brief review of the latest Google search experience that was introduced yesterday for Search Lab users. The text of this post was generated from AI based on the audio transcribe of the video above. A New Search Lab Experience When you visit the Google homepage, as […]

How To Waste A Lot Of Money With SEO

Joe Hall · May 7, 2023 ·

As an SEO consultant my main objective is to make money for my clients with traffic from search engines. However, after doing that for 14 years I’ve ironically also learned how to waste a lot of money as well. No, it’s not because of mistakes I’ve made or failed SEO strategies, instead I’ve learned all […]

About the content on this web site…

Joe Hall · April 21, 2023 ·

Over the years I’ve used a handful of different methods to create content for this website. As we continue through 2023 and beyond, we plan on ramping up content production significantly for this blog and other pages on this website. Because of this I wanted to take a moment to discuss some of our content […]

What is Technical SEO?

Joe Hall · April 17, 2023 ·

Technical SEO refers to the process of optimizing a website’s technical aspects to improve its search engine ranking and visibility in Google search and other search engines, oftentimes as an integrated part of a larger digital marketing strategy. It involves various activities such as ensuring proper indexing, improving site speed, optimizing URL structure, optimizing metadata, […]

SEO 101: What are keyword clusters?

Joe Hall · March 30, 2023 ·

Keyword clusters are a group of related keywords that are used to optimize a website’s content for search engines. These clusters consist of a main keyword, also known as a “seed keyword,” and several related keywords that revolve around that main keyword. The idea is that by targeting a cluster of related keywords, you can […]

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